I find this interesting. What do you think about women who are fussed about their clothes? Do you pay attention to what Kate is wearing? If so, why don't you look at what William is wearing? If what one of them is wearing matters, why doesn't it matter what the other one is wearing, too? Or how much attention the man has paid to his appearance generally?
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I find a man who does pay attention to his appearance, especially one who wears something a little out of the norm for his social group, to be far more interesting than one who wears bland clothing. It makes me think he questions society's norms and doesn't mind standing out from the crowd, which usually translates to interesting personality traits. I find curiosity and a willingness to be different very appealing.