Crown Princess Couple's Visit to Italy: October 18-20, 2021


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Victoria and Daniel visit Rome and Turin in Italy with a trade delegation on 18-20th October.
Kalender - Sveriges Kungahus

On their visit to Italy Victoria and Daniel will be accompanied by Minister for Foreign Trade and Nordic Affairs Anna Hallberg and a large Swedish business delegation.
Information officer Johan Tegel said to Svensk Damtidning that the trip provides an opportunity for Swedish companies to make contacts with Italian representatives and companies. The business delegation includes companies that are active in areas such as sustainable energy, smart mobility and digitalisation.
Glädjebeskedet från Victoria och Daniel – får alla att jubla! _*Svensk Dam

Margareta Thorgren said to Expressen that it is an official trip with the Minister. It is a business trip with a business delegation.
Kronprinsessan Victoria och prins Daniels första resa_ Italien

Crown Princess Victoria of Sweden will inaugurate the photo exhibition "Immagini che cambiano il Mondo - Images that change the World", Monday 18 October at 16:30 in Piazza San Silvestro in Rome. Together with Princess Victoria, IKEA Italia CEO Asunta Enrile and Ericsson Italia CEO Emanuele Iannetti will speak.
https://www.facebook.com/swedeninitaly/photos/a.259223280782966/4579939202044664

The delegation will visit the Control Room of the ANAS Smart Road on the A91 Rome-Fiumicino Airport motorway and the headquarters of Open Fiber, the Italian company that manages the ultra-broadband fiber optic network. At the Swedish Institute of Classical Studies in Rome, the delegation will meet the Vice President for Internationalization of Confindustria, Barbara Beltrame, together with a small number of Italian companies.
As part of the dialogue on renewable energy, the delegation will meet Enel X and Enel Green Power, a company of the Enel group that deals with energy transformation. The visit will then continue in Turin at the Stellantis Mirafiori factory in Turin, at the industrial center of the Swedish company SKF in Airasca (Turin) and at the Valentino Castle of the Turin Polytechnic.
The visit will end with an appointment at the Industrial Union of Turin, an association of companies at a territorial level belonging to Confindustria.
On Monday 18 October, at 4.30 pm, in Piazza San Silvestro in Rome, Crown Princess Victoria of Sweden, together with the CEO of IKEA Italia, Asunta Enrile, and the CEO of Ericsson Italia, Emanuele Iannetti, will present the photo exhibition «Images that change the world».
Visita Principessa Ereditaria Victoria di Svezia e Principe
 
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Press release from the Government of Sweden
From 17 to 20 October, Minister for Foreign Trade and Nordic Affairs Anna Hallberg and the Crown Princess couple will travel with a company delegation to Rome and Turin. They will have meetings with Italian companies and other actors active in green conversion and digitization.
Italy is making major investments to restart society after the pandemic, and here Swedish companies can especially contribute with their sustainable solutions and knowledge in digitalisation. The visit is the first major trade delegation since the pandemic and provides an opportunity to deepen the good relations between Sweden and Italy.
Anna Hallberg besöker Italien tillsammans med kronprinsessparet och svenska företag för att främja den gröna och digitala omställningen - Regeringen.se
 
Victoria and Daniel visited Centro ANAS Smart Road in Rome together with Anna Hallberg, Minister for Foreign Trade and Nordic Affairs and Jan Björklund, Sweden's Ambassador to Italy.
Profimedia

Victoria inaugurated the photo exhibition "Immagini che cambiano il Mondo - Images that change the World", at Piazza San Silvestro in Rome.
Profimedia

Victoria's speech, she said among other things:
"For centuries, innovation has been a trademark of Swedish business. With inventions such as the three-point belt, the pacemaker and Bluetooth, Swedish ideas have made our world safer, healthier and more connected.
Innovation is the foundation of Sweden’s prosperity. A foundation that has given our country a competitive edge."
H.K.H. Kronprinsessans tal vid invigning av utställningen ”Images that change the world”, Rom, 18 oktober 2021 - Sveriges Kungahus

Victoria and Daniel visited IKEA Showroom at Piazza San Silvestro
Profimedia

The first stop was at Italy's equivalent to the Swedish Transport Administration and by their side were Sweden's ambassador to Italy Jan Björklund and Minister for Foreign Trade and Nordic Affairs Anna Hallberg.
- Here in Italy, there are many digital solutions for road networks and several Swedish companies have great knowledge of it, says the court's information officer Johan Tegel who is on site.
With the entourage from Sweden, they have a 40-person trade delegation, with a focus on making contacts and developing collaborations.
Then the next program item awaited, an exhibition in Piazza San Silvestro, not far from Fontana di Trevi, focusing on Swedish values and our Swedish commitment to gender equality.
Victorias och Daniels succé i Rom – se bilderna här! _*Svensk Dam

Dinner at the Swedish Ambassador's Residence in Rome
Profimedia

Victoria looks gorgeous at the dinner
Tonight, Victoria sparkles among the 70 guests at Sweden's ambassador in Rome - and he is an old acquaintance: Jan Björklund, 59, former party leader for the Liberal Party for twelve years. But now a diplomat and host of the Crown Princess couple with his wife Anette Brifalk, 59. They have invited representatives of the Italian business community and the state administration, a golden opportunity for the Swedish delegation to make contacts.
Victoria and Daniel don't stay at the elegant Swedish residence on Via di Villa Patrizi, they spend their two nights in Rome in a hotel.
La Dolce Vita! Victorias och Daniels festkväll i Rom _*Svensk Dam

Här glittrar Victoria på festkvällen i Rom – sagolika bilderna

Good photos by SPA
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Italy strengthens its economic ties with Sweden with a new agreement
Business Sweden signed a cooperation agreement with ANAS, corresponding to the Italian Transport Administration, on Tuesday. The agreement will function as a platform for introducing Swedish suppliers and creating new business contacts when Italy now modernizes its road network.
It was in connection with a Swedish business delegation to Italy together with H.R.H the Crown Princess and H.R.H Prince Daniel and Minister for Foreign Trade Anna Hallberg that the cooperation agreement could be signed. The agreement enables Swedish companies to now be introduced as potential suppliers in the transition to greener transports.
Italien stärker sina ekonomiska band till Sverige med nytt avtal - Business Sweden

La Svezia interessata alla Roma-Fiumicino come modello di Smart Road
 
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Photos from the first day at court Facebook by Pelle T Nilsson/SPA and Henrik Montgomery/TT.
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Others
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Första bilderna från kronprinsessparets resa i Italien - GALA magasin

Crown Princess Victoria and Prince Daniel Attend Dinner at the Swedish Embassy in Rome — Royal Portraits Gallery

https://www.iodonna.it/wp-content/uploads/2021/10/victoria-di-svezia-visita-a-roma-ottobre-2021.jpg

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Today, on the second day, the program continues in Rome before leaving for Turin later this evening.

Victoria and Daniel visited Open Fiber
Profimedia
https://pbs.twimg.com/media/FCDV3X_XoAQcVLS?format=jpg&name=900x900

Digital transformation, the Swedish royals visiting the Open Fiber headquarters
Crown Princess Victoria and Prince Daniel together with Minister Anna Hallberg were welcomed by General Manager Mario Rossetti. The setting for the meeting is the partnership signed with Business Sweden to accelerate sustainable digital transformation in the field of Fiber To The Home
Digital transformation, the Swedish royals visit the Open Fiber - CorCom headquarters

Visit to EnelX
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At the Swedish Institute in Rome
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Svensk Damtidning
Charging the electric car? Yes, a crown princess must be prepared for everything!
- The Crown Princess couple and the ambassador visited one of the company Enel X charging stations in Rome. The company is a major player in the energy sector in Italy, and after the visit, representatives of Enel X and Swedish companies had meetings at the Swedish Institute to make contacts, says information officer Johan Tegel from the Royal Court.
Victoria and Daniel are also having a "network lunch" for Swedish and Italian actors at the Swedish Institute in Rome.
Mamma Mia – se de nya bilderna på Victoria från Rom! _*Svensk Dam

Yesterday at the dinner Victoria and Daniel got to meet this year's Nobel Laureate in Physics Giorgio Parisi who has made important discoveries to understand the Earth's climate. Environment and sustainability are a matter of the heart for Victoria.
Kronprinsessan Victoria och Daniel besökte Rom i Italien

Photos from the second day by SPA.
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Cute photos
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Victoria and Daniel arrived in Italy on Sunday evening.
On Monday, Sweden's ambassador to Italy, Jan Björklund, hosted a princely dinner.
- We had a great day. The Minister and the Crown Princess couple met with company delegations. Then we visited the corresponding Italian Transport Administration. Then the Crown Princess couple inaugurated a small exhibition that we have that is about diversity and gender equality, says Maria Åkerlund, embassy councilor at the Swedish embassy.
Victoria and Daniel visited a showroom that Ikea has in Rome. Later on Monday night, it was time for a party and dinner at the embassy, the Speaker of the Italian Parliament attended too.
On Tuesday afternoon, the delegation, led by the Crown Princess couple, traveled on to the northern Italian city of Turin, where Victoria and Daniel will separate.
- The Crown Princess will visit a SKF production facility outside Turin. Prince Daniel and the Minister will visit a technical university in Turin, says Maria Åkerlund.
On Wednesday afternoon, the delegation will head home to Sweden again.
https://static.cdn-expressen.se/images/fb/df/fbdf439d50fb42349b4f117452068f4d/16x9/1280@60.jpg
Kronprinsessparets dagar i Italien – middag med Jan Björklund

Victoria and Daniel at the Termini central train station in Rome, they took a train to Turin.
Profimedia

Daniel has a roller bag with his hand luggage stowed on top. Victoria carries her black bag.
Victoria and Daniel choose to take the sustainable train. Just like the last time they were in Italy. What is the reason?
- When the opportunity arises and the program allows, the Crown Princess couple appreciates being able to travel by train, says information officer Johan Tegel.

Now the 50 km long train journey north of the country, through Tuscany and with the final destination Turin, awaits Victoria and Daniel and their entourage from the court: Marshal of the Court Lena Bartholdson, aide-de-camp Helena Sigurdsson and Johan Tegel from the information department.
Arrevederci Roma! Victoria och Daniel lämnar Rom – se bilderna _*Svensk Dam

Crown Princess Victoria of Sweden and Prince Daniel visited the Enel X headquarters in Tor di Quinto in Rome.
Principessa Victoria di Svezia e il Principe Daniel visitano la sede di Enel X a Roma FOTO

Photos from Minister Anna Hallberg's Instagram
"Fantastic to be in Rome with the Crown Princess Couple and about twenty Swedish companies. The first major trade delegation in a long time. Sweden is a world leader in sustainable solutions and through Swedish exports we can contribute to reduced emissions globally but also more green jobs in Sweden. Now towards the next stop on the journey - Turin!"
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Ambassador Jan Björklund at his Twitter about yesterday
"Rome. The Crown Princess inaugurated an exhibition in Piazza San Silvestro. On gender equality and diversity. Here, among other things, with the CEO of Ikea and Ericsson in Italy"
https://twitter.com/x/status/1450524703324614663

Rania Shemoun Olsson, the host of "Kungahuset", TV4's annual programme about the Royal Family, has also travelled to Rome, so this trip has been filmed to the programme.
https://www.instagram.com/p/CVKZzsIAOyQ/

Visit to Open Fiber this morning
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Victoria gave a speech at the dinner at the residence on Monday. She said among other things:
For Prince Daniel and myself, this is our first visit abroad with a Swedish trade delegation since the outbreak of the pandemic. We are delighted to visit the beautiful cities of Rome and Turin, and we would like to thank the ambassador and his wife for receiving us so generously at the official residence this evening. (...)
Prince Daniel and I have warm memories from President Mattarella’s state visit to Sweden in 2018, and from our most recent official visit to Italy five years ago. (...)
Ladies and gentlemen, Prince Daniel and I very much look forward to our visit during the coming days, and to further strengthening the excellent cooperation between Sweden and Italy.
H.K.H. Kronprinsessans tal vid middagen på svenska residenset i Rom, Italien, 18 oktober 2021 - Sveriges Kungahus

Vogue Scandinavia - Swedish Crown Princess Victoria dazzles in Rome in By Malina

Crown Princess Victoria and Prince Daniel Visit Italy, Day 1 — Royal Portraits Gallery
Crown Princess Victorian and Prince Daniel Visit Italy, Day 2 — Royal Portraits Gallery

Från Rom till Turin - följ kronprinsessparets resa i Italien - GALA magasin

Photos at court Facebook by Pelle T Nilsson/SPA
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About the program on the last day:
The Princess of Sweden on a business visit to Turin
Sweden looks to Piedmont, and in particular to the automotive and aerospace companies, to forge an alliance that increases commercial relations. It is in this context that the visit of the Swedish royals to Turin fits in. A delegation composed, in addition to the Crown Princess Victoria and Prince Daniel, of the minister for the Foreign trade Anna Hallberg, representatives from companies, research institutes and journalists. The official purpose of the visit is to promote bilateral relations in trade and investment.
The first stop will be at the Stellantis plant in Mirafiori where they will visit the production area of ​​the electric 500 and then the hybrid Maserati Levante.
The princess, accompanied by the president of the Industrial Union Giorgio Marsiaj, will go to the SKF plant in Airasca.
The prince and the minister are expected at 11.20 at the Valentino Castle, where they meet the representatives of the Polytechnic and business associations. Here the focus is mainly on startups and on research, because the idea of ​​the Swedish entrepreneurs is to seize the possibility of collaboration with young companies that are working in Turin on the mobility of future.
La principessa di Svezia in visita d’affari a Torino - La Stampa

Victoria and Daniel visited the Plant of Mirafiori in the bilateral relations between Italy and Sweden in the fields of trade and investment. With the royals were also the Minister for Foreign Trade, Anna Hallberg, and a delegation of Swedish companies and research institutes.
The president of Stellantis, John Elkann, the head of institutional relations, Daniele Chiari and the plant manager, Luigi Barbieri welcomed the guests to Mirafiori.
Victoria di Svezia e il principe Daniel in visita al Plant di Mirafiori - LaPresse

Victoria and Daniel visited Stellantis Plant
Profimedia

Victoria visited SKF Airasca
Profimedia

Photos by SPA
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Daniel attended the meeting 'Smart and decarbonized mobility in Italy and Sweden'
Profimedia

Victoria and Daniel visited Unione Industriale/Industrial Union of Turin
Profimedia
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Il Piemonte incontra la Svezia_ al Castello del Valentino il patto nel nome di automotive e sostenibilità [FOTO E VIDEO]*-*Torino Oggi

La Principessa Victoria di Svezia a Torino e ad Airasca

Stellantis_ reali di Svezia visitano stabilimento Mirafiori - Piemonte - ANSA.it

https://twitter.com/x/status/1450773747733082120
 
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The President of the Unione Industriali Torino, Giorgio Marsiaj, hosted their Royal Highnesses Crown Princess Victoria of Sweden and Prince Daniel, the Minister for Foreign Trade Anna Hallberg and a delegation of companies for a working lunch and Swedish research institutes. Giorgio Marsiaj commented: "It was a beautiful and important opportunity to intensify synergies and collaborations between our countries. Sweden is an important partner."
TORINO. La Principessa Victoria di Svezia a spasso per Torino

Crown Princess Victoria of Sweden, Prince Daniel, the Minister for Foreign Trade and a delegation of Swedish companies and research institutes were today hosted in #UiTorino. Marsiaj: "Opportunity to intensify the collaborations between our countries".
https://twitter.com/x/status/1450850424223899654

On Wednesday 20 October, companies and the world of Swedish research and innovation met at the Castello del Valentino with Piedmontese companies and exponents of university research and Politecnico start-ups in a round table on Smart and decarbonized mobility in Italy and Sweden: collaborating towards Green Deal Goals in the presence of Prince Daniel and Minister Hallberg. The meeting was moderated by David Chiaramonti, Vice Rector for Internationalization.
POLIFLASH MAGAZINE - Svezia e Piemonte si incontrano al Politecnico

Victoria's style choice is a well-thought-out gesture to the host country.
She has been seen with bags from Italian Bottega Veneta and Swedish Susan Szatmáry - both made in Italy.
On Monday Victoria had a black bag from the Italian designer brand Bottega Veneta. On Tuesday Victoria had a Swedish designer bag from Susan Szatmáry, made in Italy, which will not be available on the market until early December.
The well-thought-out choice of bag is nothing new when the royal family visits other places.
- When the royal family travels on official visits, they take the royal customs wherever they go and take into account the host country in different ways, for example as in this case through the attire to give a kind of tribute and thanks to the host country, says Margareta Thorgren.
Princess Victoria's bags - a tribute to the Italian tradition

Victoria's Epoch watch
https://d0.momapix.com/legionmedia/....60a70bb05b08d6cd95deb3bdb750dce8&w=814&h=660
Daniel's Rolex
https://d0.momapix.com/legionmedia/....e8b1cbd05f6e6a358a81dee52493dd06&w=814&h=660

Gallery from today
Legion-Media

Victoria and Daniel yesterday at the train station in Rome
Legion-Media

Yesterday's visit to Open Fiber
Legion-Media

Yesterday's visit to EnelX
Legion-Media

Yesterday's visit to Swedish Institute
Legion-Media

Victoria and Daniel landed to Arlanda Airport in the evening
Skochocken! Victoria tvingades byta – mitt i uppdraget _*Svensk Dam

Crown Princess Victoria and Prince Daniel Visit Italy, Day 3 — Royal Portraits Gallery

Principessa Victoria di Svezia, look «smart e sostenibile» per il minitour italiano _ Vanity Fair Italia

A little different kind of photos from Facebook of the Embassy of Sweden in Italy.
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Court website:
Monday
The delegation, together with Ambassador Jan Björklund, visited, among other things, the equivalent of the Swedish Transport Administration to present Swedish technology in road safety and electrification.
In the afternoon Victoria inaugurated a Swedish exhibition, Images that change the world, in a central square in Rome on the theme of diversity and gender equality.
In the same square, Victoria and Daniel also visited a small Ikea store.
In the evening Victoria and Daniel, minister Hallberg and the delegation attended the ambassador's dinner at the Swedish residence. Invited guests included representatives from the Italian state administration and companies.
Tuesday
In the morning, they visited fiber operator Open Fiber for talks between the state-owned company and Swedish representatives.
Victoria and Daniel and Ambassador Björklund visited one of the company Enel X's charging stations in Rome. The company is a major player in the energy sector in Italy. After the visit, representatives of Enel X and Swedish companies had meetings at the Swedish Institute to make contacts.
A network lunch for Swedish and Italian companies was also arranged at the institute.
Victoria and Daniel and the delegation spent the rest of the afternoon and evening on a train to Turin.
Wednesday
Victoria and Daniel visited vehicle group Stellantis' production facility for the Fiat 500. During the visit, talks were held between Swedish companies and Stellantis. They were also given a demonstration of the production facility.
Victoria and the ambassador and selected Swedish companies visited SKF's production facility for ball bearings outside Turin.
Daniel and Minister Hallberg attended a seminar at Turin University of Technology. During the seminar, it was discussed how Sweden and Italy can work together for a green transition in the transport sector.
The day ended with a network lunch, where the Swedish and Italian players could talk and deepen the morning's discussions about common challenges and opportunities for cooperation.
Kronprinsessparet med handelsdelegation i Italien - Sveriges Kungahus

Video by SPA
 
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Swedish Press Agency SPA published today, 23rd October, a video of the visits to Open Fiber and EnelX on the second day of the visit.
Victorias fina kärleksgest mot Daniel – bilden som visar allt - Allt om kungligt
Nya bilden på Victoria och Daniel förvånar_ ”Ser jag rätt_” _*Svensk Dam
https://i1.wp.com/www.lavocetorino.it/wp-content/uploads/2021/10/svezia.jpg?resize=1140,570&ssl=1

And this evening Swedish Press Agency SPA published a video of the last day of the visit.
During the trip, Victoria showcased designer brands from both the host country Italy, but also from Sweden.
At the visit to Italian trade delegation in Rome, Victoria had a black expensive leather grip from the Italian designer brand Bottega Veneta.
"A kind of tribute and thanks to the host country", says Margareta Thorgren.
When they visited a fiber company, Victoria had instead a beige designer bag made in Italy from Swedish Susan Szatmáry.
There was also a dinner at the embassy. Victoria wore a glittery sequin dress from the favorite brand By Malina, while Daniel wore a double-breasted jacket.
In Turin, Victoria appeared in a gray two-piece cashmere suit from Swedish Soft Goat with an accompanying cape.
- It is very nice to see how well the Crown Princess represents Sweden in the choice of Swedish designers. I like that she mixed available brands such as By Malina and Soft Goat with the slightly lesser-known Swedish bag brand Susan Szatmáry, says Expressen's fashion expert Linnéa Sjölund.
Victorias svenska val under resan till Italien _ Kungligt _ Expressen

Victoria di Svezia, da Roma a Torino in visita a SKF Italia - Foto - Kikapress.com

Daniel at Polytechnic of Turin at the Castle of Valentino.
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Signatures at the guest book
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