The Swedish Crown Princess Couple's Foundation

Mari-Anne · Feb 6, 2018

Ohhhhh, nooo, please tell me she's not running in high heels!!!
High heels can cause serious damage to your feet anyway but running in high heels on the stairs can be a big injury risk!
One of my good friends adored high heels till one day she was stupidly running down the stairs and her heel suddenly broke and she fell very badly. She got injuries from that fall that still cause her pain and she still limps a little :sad:

Please, please be careful when walking in high heels on the stairs or run!

LadyFinn · Feb 7, 2018

GEN-PEP's video of Victoria running at the Palace stairs has been widely spread in swedish media, and even abroad, many newspapers and magazines have published it. And TV4, of course, as GEN-PEP's partner.

Crown Princess Victoria of Sweden runs around the palace in heels_ watch
HERLIG VIDEO_ Sådan har du aldrig set kronprinsesse Victoria før _ BILLED-BLADET
Crown Princess Victoria goes for a run in heels — for a good cause!

And the video has given a start to other videos...
https://www.instagram.com/p/Be5fklAFo7f/?taken-by=hugebostader

LadyFinn · Mar 11, 2018

Generation Pep's project leaders Carolina Klüft and Marie Harding met five days ago Helene Hellmark Knutsson, the Minister for Higher Education and Research.
The government published a photo of the meeting at its Instagram
"How children and young people can move more during school day - about that Helene Hellmark Knutsson, Minister of Higher Education and Research, discussed yesterday with Generation Pep and Carolina Klüft. In honour of the day, the minister had proper training pain after yesterday's pass in functional strength training. #generationpep #training #health"
https://www.instagram.com/p/BgBEEt2Blof/?taken-by=sverigesregering

At the photo Carolina presents the minister the book "Sagasagor: Fiffiga kroppen och finurliga knoppen" which GEN-PEP published with Bonnier Carlsen. It's interesting to follow if this meeting had to do with some new event or initiative by GEN-PEP.

Kajsa Djupfeldt is GEN-PEP's newest employee as digital communicator.
Generation Pep - Kontakt

Generation Pep with project leader Marie Harding takes part in the Congress of School Principals and Directors of Education of the Nordic countries in Gothenburg on Tuesday and Wednesday.
https://scontent-arn2-1.xx.fbcdn.ne...=e27756718520d411a8bdef74285d712a&oe=5B045DBE
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LadyFinn · Mar 18, 2018

Marika Kehrer, Communications Manager of Generation Pep, has been interviewed in a large interview by Dagens Media at their Weekend Interview Serie.
Marika Kehrer tells about their media strategy, lack of competition and the commercial with Stephen Hawking.

In summer 2016 the Crown Princess couple launched Generation Pep, a non-profit organization that gathers large companies, foundations and organizations in the fight for children and young people's health. Even before that, Crown Princess Victoria and Prince Daniel were engaged in young people's health through their foundation.
Kehrer explains that their focus has always been on trying to work with people who share the vision of getting children and young people live a more healthy life.
- We are driving a very broad issue, and therefore we have focused on targeting adults. They have a big impact on how children and young people live and they also have a responsibility to act as good role models. We believe that children do as adults do, not as they say.
How much the Crown Princess couple is involved in the work today?
- They are involved and committed and are both in the Generation Pep Steering Group, and Prince Daniel is operatively involved in some projects.
- We work with health, an area that many actors work with, but we don't see any competition in what we are dealing with. We want to include everyone in this work, and we have realized that we must have quite clear guidelines for reaching out.
In addition of doing everything on a scientific basis (with partners Karolinska Institutet and Gothenburg University), Generation Pep has also, in an effort to reach as many as possible, collaborated with MTG, TV4 and Metro. Thanks to this, they haven't only been seen in several commercials, but also on two front pages.
Has there been a conscious strategy right from the start?
- Yes absolutely. But we haven't generally worked so much with purchased media space, we have created a lot of own material as well.
Under their first year they had two ideas that got a lot of attention. The first was to set "Årets Peppare" prize at the Sports Gala, but the second idea became the smartest out of a marketing perspective. Together with Forsman & Bodenfors, Generation Pep succeeded in making an advertisement with scientist Stephen Hawking.
- Stephen Hawking was one of the world's most intelligent people, and when he couldn't move, he had difficulty understanding how people who don't have to sit still are doing it. Hawking saw the world as a whole and was concerned about this development. He had a very big international impact, when he spoke the world listened.
The campaign gave Generation Pep a whole new game room to try to reach out with its message.
A year after the campaign with Hawking, Generation Pep managed to get another big profile in Sweden with them.
- Johan Glans is a very popular person, appreciated by many and a skilled comedian. When we thought of the concept and what films we want to do then we thought that Johan Glans would suit well to them. He said yes immediately. We got very excited.
In "Jump Up, Sweden" campaign, more people called for more involvement and stopping their sedentary at least once every half an hour for children and young people's right to a healthy life. And this time the organization itself stood for the idea and the concept.
Also other big names have been linked with Generation Pep. The ex-athletics star Carolina Klüft works part-time with the organization and former ice hockey players Peter "Foppa" Forsberg and Maria Rooth and program host David Hellenius have been featured in their commercials.
- It's clear that famous ambassadors, who we call "pep souls", are an effective tool for reaching out. But we have also seen that the most important thing is that they share our vision. We have seen with Hellenius and Glans that these humorous undertones are very effective.
How much does it mean that the Crown Princess couple is behind the organization?
- It's clear that there is a contributing factor to people wanting to join us and work with us, but I don't see it as the whole reason.
- There is genuine commitment from all people we have worked with. I think that is one of the reasons we have succeeded, and that we have had such interesting ideas that they would like to join in and drive this issue. We are very happy. We see an incredibly gratifying development, and we want to continue pushing this issue forward. And find many creative and fun ways to create commitment to children's physical health. We must of course pair it with serious facts and bigger efforts.
När han pratade så lyssnade världen_ _ Dagens Media
Translation

LadyFinn · Mar 27, 2018

The Crown Princess Couple's Foundation tells at its website about Drivkraft at Möllevångsskolan in Malmö
On Friday 23 March, the Crown Princess visited the Drivkraft Foundation, which has homework and mentorship programs at 19 schools in Malmö, Helsingborg and Landskrona.
Drivkraft is an ideal association offering mentoring and homework for young people and their parents. Drivkraft works close to school management and, together with non-profit and support from business, they provide good role models and support for young people in order to move on to school and in life. Driving power is supported by the Crown Princess Couple's Foundation.
Kronprinsessan på besök hos Drivkraft på Möllevångsskolan i Malmö - Kronprinsessparets stiftelse
Translation

Daniel attended today at the meeting of the Steering group of Generation Pep.

From the website of the Crown Princess Couple's Foundation:

Victoria and Daniel attended yesterday at a meeting The Crown Princess Couple's Foundation organized for the organisations the Foundation supports.
The purpose of the meeting was to network and exchange experiences and discuss cooperation with the private sector.
First all organizations presented their business.
Lena Hök lectured on how business and non-profit sectors can interact in different ways. Lena Hök is Senior Vice President Green & Community Investment at Skanska and was appointed Sweden's Best Sustainability Manager in 2015. Lena is a member of the Foundation's expert council .
"If society does not work, neither does the business work", says Lena Hök.
After that, various issues the organizations are currently dealing with were discussed.
The Crown Princess and Prince Daniel participated in a part of the meeting and discussed concrete sustainability work in the organizations, both socially, economically and environmentally.
The morning ended with lunch.
Participating organizations were Fritidsbanken, Luleå University of Technology, GAPF, Drivkraft, En Frisk Generation, Hej Främling, Generation Pep, Passalen, Löparakademien, Goodsport, Fryshuset and Svenska med baby (Swedish with your baby).
Organisationsträff på slottet - Kronprinsessparets stiftelse
http://www.kronprinsessparetsstifte...bbbb1c5b/1522225693902/x1600p/orgträff 33.jpg

This meeting wasn't/isn't at the calendar.

LadyFinn · Apr 21, 2018

Those photos taken of Daniel by photographer Felix Odell I posted yesterday, were taken when Odell photographed Daniel to an interview at ICA Buffé Magazine's April issue.
With around 1,300 stores and a market share of around 36%, ICA Sweden is the leading grocery retailer in Sweden. ICA Foundation is a founding member of Generation Pep.

Health according to Prince Daniel
The differences in health are large between different areas, and the crown princess and Prince Daniel want to change that with initiative Generation Pep.
Interest in sports and health was already founded during prince Daniel's childhood in Ockelbo, where he played football, basketball, hockey and all other sports he could access.
- It was another time. The adventure was outdoors. I knew early that I wanted to work with people and health. Already when I was 15-16 I made training programs for friends. It became my way of run a company and becoming an entrepreneur, and in my new role, I can work with even broader allocation.
He says that health in society is unevenly distributed. The Heart-Lung Foundation's study shows that people in socially vulnerable areas run twice as much a risk of developing major public health diseases such as stroke, COPD, depression and myocardial infarction, and three times the risk of getting type 2 diabetes - and this is founded in childhood. It was because of these troubling figures the idea of Generation Pep was born, a non-profit organization which the crown princess couple founded in 2016, aiming to reduce the health gaps in society.
- We have an opportunity to act as a collective force. But everyone has to help: school, business, driving spirits, organized sport. Children should move so that the pulse increases for an hour each day; It's not enough they're in the park and swing or run around and play. It is about spreading knowledge among parents, supporting the organized sports associations, and in other ways providing better opportunities for physical activity in everyday life for all children and young people. It's not okay to die prematurely because you live in a certain area.
What we eat also has an effect on health. It can differ only 20 kilometers between an area where 6% is overweight and an area of 17% is overweight, says Prince Daniel. What he does to get his children eat WHO's recommendation 400 grams of vegetables, fruits and berries a day?
- Instead of condemning, I believe in adding positive habits. When the kids are hungry, give cucumber and tomato slices to them while they are waiting for the food. You can start dinner with a salad as an adult. Save the soda and candy for the weekend. It must not be too charged either. You can eat everything, but not as much.
- One must also respect different families. There is perhaps a lack of time, space and energy to keep rules. But then, it should be remembered that even small changes can make a big difference.
Recommendation for adults is to move 30 minutes a day. By leaving the bus a station earlier and walking for ten minutes each day, you improve your health.
- Training has direct health effects on an enormous number of organs, from skeletal muscle and brain to blood sugar and pressure and the activity of various inflammatory substances. There is a misunderstanding that the biggest gain in physical exercise is to counter obesity, but it is just one of very many health effects.
Also mentally, you see major effects of physical exercise. It counteracts depression, reduces the risk of memory problems in the elderly, gives the children sleep and better school results.
- That's just another reason why society's major players should solve this problem together, because we all have so much to win. Generation Pep is currently testing different methods to increase physical activity at school.
It has gone over 20 years and the context is completely different. But Prince Daniel is just the same inclusive, enthusiastic and encouraging person as at the gym in the mid 90's. The difference now is that he tries to get the whole Sweden with. Is anyone can succeed, it is him, I think in a taxi going out of the Haga Park.
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Generation Pep's managing director Gerda Nilsson Tjernström and director of communications Marika Kehrer were on 10th April at the Riksdag (Parliament) to meet parliaments member who are spokespersons in sport.
https://www.instagram.com/p/BhZK3FvgOQf/

LadyFinn · Apr 24, 2018

Victoria and Daniel attended today at Board meeting of The Crown Princess Couple's Foundation.

LadyFinn · Apr 29, 2018

Generation Pep's project leader Carolina Klüft becomes an expert at SVT

Carolina Klüft is one of history's leading Swedish athletes. She has won an Olympic gold, three World Championships gold medals outdoors and one indoors, two European Championship gold medals indoors and two outdoors, Bragdguld and Jerringpriset and has been named as the Best Athlete in Europe on two occasions. Now a new mission is waiting - as athletics expert in SVT.
- It's been six years since I finished my active sports career and now it feels like I've got a fair distance to athletics. It will be great fun to give more time to athletics track and follow the Swedish and international stars, says Carolina Klüft.
- Athletics is one of the most popular sports in our audience. That is why we are very pleased to further strengthen our already strong athletics team. Carolina Klüft is one of our biggest through the ages, and has a lot of experience in the TV-media. A dream draft, says SVT Sports Manager Åsa Edlund Jönsson.
Klüft is now completing SVT's athletics team which includes commentator Jacob Hård and expert commentators Kajsa Bergqvist and Anders Gärderud.
- It will be exciting to belong to this amazing team and learn from their knowledge and experience. As a heptathlon athlete I know many different branches and techniques, and have also participated in many major championships. Although it has been a few years, the feeling and preparation for a championship are the same, and I hope to convey that, said Carolina.
The SVT debut will be in the Diamond League competition on June 7th. After that, Carolina Klüft will participate regularly in SVT's athletics broadcasts during the season, with the Berlin European Championships in August as a highlight.
- I was injured and missed the World Championships in Berlin 2009, so it's going to be fun to get there and experience a championship, even if it's going to be another way, says Carolina Klüft.
Carolina Klüft blir expert hos SVT - Sport _ SVT.se

Carolina Klüft works part-time in Generation Pep and although she has been on a parental leave since last October, she has done some work events for Generation Pep now too.

LadyFinn · May 2, 2018

Generation Pep launched on Monday 30th April a new website. The website has a lot of material and material will be updated during the spring.
Generation Pep

About Generation Pep
Generation Pep is a non-profit organisation initiated by the Swedish Crown Princess Couple, with the vision that all children and young people in Sweden should have the ability and desire to live an active and healthy life. Therefore, Generation Pep works to spread knowledge and engage both people and organisations in a joint effort to make it easier for children and young people to live a healthy life. To have a chance to succeed with this long term vision, Generation Pep wants to involve the whole community in the work - from local enthusiasts to politicians and policymakers.
Generation Pep_ About - Generation Pep

The Prince Daniel's Race and Sports Day has been organized five times in September at Haga Park, the first in 2013. Daniel was the initiator of the day together with the Swedish Sports Confederation. Last year the Sports Day was organized in many other places in Sweden too.

In January this year The Swedish Sports Confederation told at a press release:
The Swedish Sports Confederation has chosen to extend the Sports Day to a national concept and arrangements will now take place in many different places in the country through the Swedish Sports Confederation's District Sports Association.
The Sports Day will be organized by the Stockholm Sports Association and the choice for the venues in Stockholm in 2018 will be Farsta and Järva. The Swedish Sports Confederation will therefore not arrange the Sports Day at Haga Park or Prince Daniel's race in 2018.
Idrottens dag flyttar från Hagaparken - Riksidrottsförbundet

Generation Pep organized last year a Pep Day in Flen, it was a mini version of the Sports Day.

Press release from Generation Pep, 4th May:
Pep-dag (Pep Day) at Haga Park with Prince Daniel's Race
On September 16th, from 11 to 15, families are welcomed to Haga Park.
Generation Pep's vision is that all children and young people should have the opportunity and willingness to live an active and healthy life. Sweden is one of Europe's most sedentary countries, and the part of children reaching the recommended amount of physical activity, one hour a day, is small. Physical inactivity leads to a series of negative health effects. More people therefore need to understand and see the importance of how movement can contribute to a lifelong active and healthy life.
Generation Pep has therefore taken the initiative to create the concept of Pep Day - days, where the joy of movement and knowledge of a healthy life is in focus. The aim is to give children and young people the opportunity to experience joy of movement in different forms, from dance, play, outdoor life and sport, and gaining knowledge of movement and nutrition.
On September 16th, from 11 to 15, families are welcomed to Haga Park. Children born 2006-2012 can run Prince Daniel's Race where all participants are winners and get medals. The registration for the race is now open. We can take 1500 children to run. The race is not about to come first in goal, everyone who participates is a winner and gets a medal and some goodies at the finish line as a prize for their efforts.
Prince Daniel participates during the Pep Day at Haga Park and, among other things, shares medals to those who have sprung.
The Pep Day at Haga Park is organized by AIK Friidrott, The Royal Djurgården Administration-The Royal Court, The Crown Princess Couple's Foundation-Generation Pep and The City of Solna.
Pep-dag i Hagaparken med Prins Daniels Lopp - Generation Pep

LadyFinn · May 10, 2018

Fryshuset and Generation Pep launch Street Pep - an activity festival for young people
On June 11-15, the activity festival, Street Pep, will arrive at Dalenparken in Enskededalen. A festival for young people where the participants have a palette of passions and activities to test and hopefully get caught up with. Behind the initiative is Fryshuset in cooperation with Generation Pep.
Physical activity, the ability to exercise something that stimulates body and soul, has a positive effect on the well-being and skills of young people, and there are few relationships that today have the same opportunities for playing a crucial role for the youth's inclusion in society.
Street Pep is a free mobile activity center that brings together children and young people with passions and activities, but also inspiring and relevant leaders and local associations. The aim is to as many as possible of those visiting Street Pep find an activity that they then offer the opportunity to continue through local associations.
"Health is not equal today, but depends largely on the conditions in which we grow up. We are therefore working to ensure that all children and young people have the same opportunities for active leisure time and healthy eating habits. We hope Street Pep can be a model for achieving long-term change and our goal is to eventually roll out Street Pep nationally, said Lenka Prokopec Karlberg, Partner responsible of Generation Pep.
Nu lanseras Street Pep - en aktivitetsfestival för unga - Fryshuset

Tatiana Maria · May 10, 2018

It will be interesting to learn whether street sports will inspire more children to exercise than other local activities have.

LadyFinn said:
Sweden is one of Europe's most sedentary countries,

If true, what is the reason for that? Sweden is an affluent nation with plenty of countryside areas to hike, ski, and so on.

LadyFinn · May 17, 2018

Generation Pep launches Pep Skola (Pep School)
Healthy habits are formed early. Pupils who move and eat well have better health and better opportunities to succeed at school. From 30th May, a school can use this page as support to achieve the goal that physical activity and healthy eating habits should be a natural part of school day.

Physical activity
Pep School supports you to:
Create more active and more enjoyable school days - for increased self-esteem and inclusion
Include more physical activity - for less sitting
Promote students' learning - for improved concentration
Increase students' participation - for increased motivation

Healthy eating habits
Pep School supports you to:
Use the food as part of the educational work - for increased knowledge
Offer nutritious food - for increased healthy nutrition
Secure times for meals - for recovery and reduced stress
Create comfortable environments - for calmness and security
Välkommen till Pep Skola! Generation Pep

Generation Pep has published their Annual Report 2017

At the report are these photos of Victoria and Daniel, taken at the Pep Forum in October 2017
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At the report it is told among other things:

Generation Pep is a non-profit initiative founded in July 2016. The initiator is the Crown Princess couple and behind Generation Pep are leading Swedish companies, foundations and nonprofit organizations. Legal person is the Crown Princess Couple's Foundation, its board consists of HRH Crown Princess Victoria, HRH Prince Daniel, Elin Annwall, Karolin A. Johansson, Jan Lindman, Svante Lindqvist, Karl-Johan Persson and Johan Skarborg.
This board has appointed a steering group for Generation Pep:
HRH The Crown Princess, HRH Prince Daniel, Elin Annwall, Eva Carlheim-Müller Sahlin, Cristina Stenbeck, Per Strömberg, Magnus Tyreman and Johan Skarborg.

Gerda Nilsson Tjernström, the managing director of Generation Pep, writes at her greeting:
During the year we have gotten amazingly very positive response from both companies and organizations as individuals and politicians. We have inspired children, among other things to choose carrots instead of candy at ICA and together with Bonnier Carlsen we have donated 85,000 children's books inspiring to physical activity to child health care centers across the country.

Own investments
Pep School
Pilot project in four primary schools in Stockholm; Bäckahagens school, Rinkeby School, Gärdesskolan and Kvarnby School. Together with an advisory group consisting of researchers from The University of Gothenburg GU, Karolinska Institutet KI and The Swedish School of Sport and Health Sciences as well as representatives from the Stockholm City Educational Administration we have developed a method for how schools can work systematically with physical activity and healthy food.
Pep Report
A regular survey about children and young people's health. The preparatory work is done and in 2018 a survey will be conducted to be implemented. The survey aims to chart behaviors, knowledge and attitudes about physical activity and diet at 10,000 -15,000 children. The study is conducted by the SOM Institute at GU and connected to the study are researchers and advisors from KI, GU, The Public Health Agency and the National Food Agency.
Pep Forum
An annual event where we gather people from different parts of society around the question of all children and young people's right to a healthy life. Under Pep Forum 2017 attended about 800 people at the lectures and about 60 invited Key actors participated in workshops.
Pep Day
A tool for local driving spirits and peppers who want to create local involvement for children and the health of young people. The Pep Day concept contains try out activities, a Pep race as well as a tip round and was tested in Flen i September 2017.
Årets Peppare -Prize
A prize established by Generation Pep that goes to a person, an organization or an initiative who/which with focus on joy and motivation has gotten many children and young people in Sweden to move.

Generation Pep in numbers 2017
36 cooperation partners
26 initiative partners
20 launched initiatives
36 peppare
11 % of the population knows who we are (5 % in 2016)
1,7 million screenings watched at social media
85,000 children's books donated to child health care centers
4 times more followers in Facebook
https://generationpep.se/media/1305/generation_pep_verksamhetsberattelse_2017.pdf

LadyFinn · May 30, 2018

Generation Pep launched today Pep School. And Daniel's school visit to one of the pilot schools in the project was part of it.

Daniel visited today Bäckahagen School for information about the "Brain - Movement" concept. Bäckahagen School is one of the four schools in Generation Pep's pilot project for "Pep School". Generation Pep has developed together with experts a method how schools can work with physical activity and healthy food.

Lea and Emma talked with Daniel and said he was kind. They think the school has become much better since they have more movement. They talked with Daniel and told them they do handstands.
- He thinks it was cool. He said he usually stands hands against a wall at home, Lea says.
https://mitti.se/nyheter/besoker-idrottskola-bandhagen/?omrade=hela-stockholm

Gallery
https://www.profimedia.cz/editorial?blob=sp.Prince daniel visit to Backahagen school

Video and photos at court Instagram. Daniel took part at grade 2's movement break, at the active mathematics hall in grade 9 and the school's organized break activities.
https://www.instagram.com/p/BjZjayQn8o5/

At court website:
Prince Daniel visited Bäckahagen's school in Bandhagen.
Bäckahagen's school is actively working to increase the movement and sport for the students at the school. The school works on the basis of the "Brain / Movement" concept, which includes motion breaks, brain breaks and organized activities on the breaks.
Bäckahagen's school is also a pilot school for Generation Pep's school effort, Pep School. In Pep School Generation Pep offers support for schools that want to introduce more physical activity and healthy eating habits during school day. With Pep School, teachers, leisure teachers, school nurses and
other school staff can help evaluate the current situation and plan and follow up their work for a healthier school.
Together with a number of elementary schools, Generation Pep, together with researchers from GIH, Karolinska Institutet and University of Gothenburg, has launched a website where schools wishing to introduce more physical activity can gather information and inspiration.
Prins Daniel besökte Bäckahagens skola - Sveriges Kungahus

LadyFinn · May 30, 2018

About Daniel's visit in TV4 News morning

The hosts of the News morning tell that Sweden is one of Europe's most sedentary countries. And today organisation Generation Pep launches together with prince Daniel an effort to get more healthier school days.
Reporter Jenny Alversjö was with Daniel at his visit at Bäckahagen's school.
Jenny tells that Daniel presented today a big project on schools, which aims to get the school days more healthier. And this has everything to do with moving, of course. Good morning, prince Daniel!
Daniel: I was talking with some girls from grade 5, who are very active. I wanted to know what they are doing on their active breaks. Some of the girls do gymnastics and they leade their classmates.
Jenny: Generation Pep presented today a national project, which intends to make the school days much more healthier. Tell me more, what does this project involves?
Daniel: The Pep School, it is a digital tool, a site, which gives support on how you can implement more physical activities, more movement in the school, in a simple way. It is a collaboration between us, the schools, The University of Gothenburg, Karolinska Institutet and The Swedish School of Sport and Health Sciences. There is a lot of research in this, but also a lot of inspiration. It will be exciting.
Jenny: What will be the biggest challenge the prince sees in the schools today?
Daniel: We see that we move way too little, we sit way too much, and eat often very badly. We see studies that only 22 % of the girls in grade 5 and 6 reach the daily recommendation of 60 minutes physical activity, 44 % of the boys. There is a lot to be done.
Jenny: This school is a pilot school, one of four, at the project. How do you get more schools to the project?
Daniel: We try the whole time speak about this. This is part of what we do, and I think it is very important that the whole society takes part behind this, incredibly simple question. This is so complex that we must try different models. For us it means working with schools, companies, non-profit organisations, and the whole time do many different things, spread the knowledge. We want that everyone gets to know that the children must move 60 minutes a day to feel good.
Jenny: What should we do to the children's school days?
Daniel: With the support of our site. It gives suggestions how you can implement this. For instance, how to get more activity, more movement during the lessons. We will probably see today, I hope so. It may be that you get up during the lessons and make some movement, dance or go out to the corridor to do something. There is many inspiring examples at the site. It is also about active breaks during the school days, what you do before and after school, about the dining room, what you eat during the day.
Jenny: How the prince trains during the day with the children?
Daniel: This is also one thing, depending on how you have it socially and economically, health is very unequal. It is one of our biggest worries. If you grow up in difficult circumstances, that you will be in danger to get serious diseases. What did you ask?
Jenny: I was wondering how you train at home?
Daniel: If you are physically active yourself, your children are physically active too. You take care about it, you are more outdoors.
Jenny: Any tips what we could do now?
Daniel: You could run a few rounds here at the football field (laughing). I think Sweden should be a country where children and young people are feeling good.
Jenny: We agree about that. Thank you, and good luck to your project!
Daniel: Thank you

LadyFinn · May 30, 2018

Press release from Generation Pep
Generation Pep Launches Pep School - The tool that inspires schools for better nutrition and more movement
Generation Pep, an organization initiated by the Crown Princess couple, works on the vision that all children and young people should have the opportunity and willingness to live an active and healthy life. Now Pep School is launching, a practical tool that supports schools in work for increased physical activity and healthy eating habits during school day. The tool contains suggestions for solutions based on experience and, in part, research. Pep School is free of charge and is available today for all schools in Sweden.
Generation Pep lanserar Pep Skola – verktyget som inspirerar... - Generation Pep
Translation

Generation Pep in their Instagram and Facebook
In connection with our launch of the free Pep Skola (Pep School) today, we had the pleasure of visiting one of the four pilot schools who have contributed with their knowledge and joy in the process of developing Pep Skola! Bäckahagen's School has worked on these questions for a long time under the concept of Brain Movement.
During the visit, we saw, among other things, how they work with organized and active breaks, and how they make it possible for the lessons to be done by letting students count math on the boards!
https://www.instagram.com/p/BjZ0TgJla7x/?tagged=prinsdaniel

https://www.facebook.com/generationpep/posts/352223841850460

The website of Pep Skola (Pep School)
Pep Skola Generation Pep

Sveriges Centralförening för Idrottens Främjande (The Central Association of Sweden for promoting the development of sports) initiates collaboration with Generation Pep in the context of Generation Pep's Pep School Pediatrics initiative, aiming to inspire Swedish schools to increase physical activity and healthy eating habits during school day.
Generation Pep has developed inspirational and information films for schools around physical activity and healthy eating habits, films made possible in collaboration with and thanks to Sveriges Centralförening för Idrottens Främjande
The films (available at pepskola.se) cover six areas that can contribute to evidence-based structural change;
Active breaks
Physical activity as a natural part of teaching
Physical activity in connection with school day
School time as an educational tool
Nutritious food at school
Enjoyable school meals
SCIF_s samarbete med Generation Pep

Video at TV4 from Daniel's visit to Bäckahagen's school yesterday:
Jenny: Hello, prince Daniel! How does it feel to sit by a school desk again?
Daniel: It feels good. It wasn't so long ago. I'm so young, so it wasn't a long ago (joking)
Jenny laughs: Some years ago still... The prince is here to launch a project which aims to make the children's school days much more healthier. How would such an example look like?
Daniel: Well, we will see if we get some gymnastics on the break here. I think it is coming.
Jenny: Then we will be quiet and wait.
And then the teacher puts the children exercise a little, Daniel does it too.
Här gympar Prins Daniel med eleverna - Nyhetsmorgon - tv4.se

LadyFinn · Jun 17, 2018

Generation Pep is involved in a new event among events in connection with Victoria's birthday in Öland.

Move for Fun at Ekerum Resort Öland, 13th July

Victoriadagen, The Swedish Sports Confederation, Smålandsidrotten, Ekerum Resort Öland and Generation PEP cooperate in the Move for fun project on July 13, 2018. Together with associations in the immediate area, we create a full day with the concept of movement joy. Children and young people are given the opportunity to see sports, try out sports and be part of the sports environment that we create together. All children and young people get snacks and give-aways when they participate. We have activities for all ages, everything free!
Football tournament • Obstacle course • Floorball • Run race • Mountainbike • Golf • Paddle tennis • Horseback riding • Boule • Martial arts • Dance
Move for Fun 13 juli 2018 - Victoriadagen _ Officiell hemsida

Very likely Daniel takes part in Victoriagolfen on the same day at Ekerum Resort, so I think we will see also visiting Move for Fun day.

LadyFinn · Jun 20, 2018

Press release from the Solna City
Three new activity parks are being built in Solna
On the initiative of Generation Pep, Solna City and Fabege will collaborate on constructing three activity parks - so-called Pep Parks - in Huvudsta, Arenastaden and Haga Park. The purpose of the parks is to give children, adolescents and adults the prerequisites for play, movement and everyday motions together.
Generation Pep is a non-profit organization, initiated by the Crown Princess couple, which works for children and young people's health. To increase accessibility to everyday motivation and give children, adolescents and adults an opportunity for activity and movement together, the concept of Pep Parks has been developed.
- The initiative from Generation Pep is well in line with the strategy for encouraging everyday motivation that Solna City called out in 2017. Through the activity parks, more children, young people and adults in Solna will have better opportunities for play, motion and exercise, says Pehr Granfalk, Municipal Council Chairman at Solna City.
Pep Parks in Solna is a pilot initiative aimed at developing a model for cooperation between a municipality and the local business community.
A Pep Park includes play gear adapted for different ages and function variations and stimulates spontaneous and planned activity as well as develops mobility, coordination and other physical skills. A Pep Park also includes adult gym equipment.
The first Pep Park will be built Huvudsta. The park can be put into operation in the spring of 2019.
Tre nya aktivitetsparker byggs i Solna — Solna stad

- As adult role models, we all need a shared responsibility to provide our children and young people with an active and healthy life, and with the pilot initiative in Solna, three new activity parks can be made possible thanks to business and public sector collaboration, says Gerda Nilsson Tjernström, managing director at Generation Pep.
- As a district developer, together with Generation Pep and Solna City, we can contribute to expanding the movement and exercise opportunities in our immediate environment, which is an important and fun cooperation. Generation Peps's idea of combining an adult-based gym with children's play is an intelligent way to stimulate a healthy lifestyle for both our customers and those living in the area, and it is therefore natural that we are involved and ensure that the parks are created, says Christian Hermelin, CEO of Fabege.
Tre nya aktivitetsparker byggs i Solna på initiativ av Generation Pep - byggastockholm

In the next few years, parks will pop up in several places in Solna. The park in Huvudsta is first out.
It is on the initiative of Prince Daniel, who founded the project Generation Pep, which the so-called Pep parks are built in Solna.
First out is a park in Huvudsta, where the building begins in the fall. It will be ready in spring 2019. Pep parks are also located in Arenastaden and in Haga park. Today there are no outdoor gyms, which was taken into account when the places were selected.
Triss i parker – på kungligt initiativ – Mitt i Stockholm

LadyFinn · Jun 25, 2018

Generation Pep starts cooperation with the Swedish Women's National Handball Team

At the website of the National Handball Team
Generation Pep, an organization initiated by the Crown Princess couple, works on the vision that all children and young people should have the opportunity and willingness to live an active and healthy life.
Sweden is one of Europe's most sedentary countries, and the percentage of children reaching the recommended amount of physical activity, one hour a day, is small. Studies also show that there are only half as many girls as boys reaching the recommended amount of physical activity per day.
Physical inactivity leads to a series of negative health effects. More people therefore need to understand and realize the importance of how movement can contribute to a lifelong active and healthy life. Generation Pep is now initiating a collaboration with the Women's National Handball Team to encourage children and young people for a better health.
- We are very pleased with the cooperation. The National Handball Team is a great role model for many children and young people, and it is inspiring that elite players help us spread the message about the importance of everyday motion and healthy eating habits, says Gerda Nilsson Tjernström, Managing Director of Generation Pep.
- This is an important issue that we really want to highlight. Through the collaboration with Generation Pep, we look forward to increasing knowledge about the profits with a healthy lifestyle and inspiring more people to move and eat healthy, says Stefan Lövgren, CEO of Swedish National Handball Team AB.
Children and adolescents are on average more sedentary on weekends and on holidays than on weekdays, and therefore the first step in the collaboration will be a campaign for the purpose of breaking the sedentary and increasing physical activity during the summer holidays.
Adults are encouraged to be good role models for children and young people in short movie clips published as of today and throughout the summer in Generation Pep's and the National Handball Team's social media.
As part of the collaboration, digital information and inspiration material on physical activity and healthy eating habits will also be sent to all participating teams in connection with the Swedish Junior tournament.
Handbollslandslaget i samarbete med Generation Pep - Svenska Handbollslandslaget

At the video the Swedish Women's National Handball Team tells how the children and young people in Sweden sit too much. The team tells that during their two weeks of summer holiday they will challenge each other to have more motion breaks. The video is also at Generation Pep's social media and Youtube.

Press release from Generation Pep
Generation Pep inleder samarbete med Svenska Handbollslandslaget - Generation Pep

LadyFinn · Jun 29, 2018

Generation Pep is hiring an Analytical Project Manager
Do you want to project one of Sweden's largest surveys of children and adolescents' eating habits and physical activity? Do you dedicated to explain statistics and convey knowledge? Do you want to make a real difference for children and young people's health together with a dynamic team? Search the job as Project Manager at Generation Pep - a non-profit organization with Crown Princess Couple as initiators.
Jobba hos oss - Analytisk projektledare, Generation Pep - Generation Pep
Translation

The staff of Generation Pep takes part in Almedalsveckan next week.
They attend at panel discussions
Is breakfast the way to a better health?
Children's health - our future
How can preschool contribute to a better health for our children?
Creative ways of teaching social media mixed with physical activity
Is the right to physical activity and play a class question?
Time to let the screens sleep - About sleeping problems, cyber-bullying and obesity
Generation Pep i Almedalen - Generation Pep

Captain Sabina Jacobsen from Swedish Women's National Handball Team tells at a video at Generation Pep's Instagram, that the children sit too much and that everyone can make breaks with movement. And now many people are watching football World Cup, but even then you can make movement breaks...
https://www.instagram.com/p/BkkUyURl5C3/?hl=fi&taken-by=gen.pep

Generation Pep's Youtube has a lot videos with information about healthy meals and physical activity, with swedish texts. Among others these:
The meal as an educational tool, Nutritional school meals, Enjoyable school meals, Physical activity in connection with school day, Physical activity as part of the teaching, Physically active breaks.
Generation Pep - YouTube

LadyFinn · Jun 30, 2018

Press release from Solna City

Registration to Prince Daniel's Race has been opened
Sunday, September 16 at 11-15, families are welcome to Pep-Dag (Pep Day) in Haga Park. Children born 2006-2012 can run Prince Daniel's Race. Participation is free and all participants get a medal.
Prince Daniel's Race, which in recent years has been part of the Sports Day in Haga Park, is being conducted during the Pep day on Sunday, September 16th. Prince Daniel will attend the Day and, among other things, hand out medals to some of the runners.
For details about the announcement, times, and more about Prince Daniel's Race, see Generation Pep's website about the Pep Day.

Generation Pep
Crown Princess Couple Foundation - Generation Pep is behind the initiative of this Pep Day, a day when joy of movement and knowledge about a healthy life is in focus. The aim is to give children and young people the opportunity to experience the joy of movement in different forms, ranging from dance, play, outdoor life and sport, and gaining knowledge of movement and nutrition.
Carolina Klüft leads the stage program as a host on the Pep Day.
Anmälan till Prins Daniels Lopp har öppnat — Solna stad

LadyFinn · Jul 12, 2018

The Crown Princess couple's sports initiative to Ekerum
Great sports day for young people at Ekerum in connection with the Victoriadagarna.
Crown princess Victoria will be very much in focus when Victoriadagen has a 40th anniversary. In addition to the Crown Princess celebration, several other events will be held. One of them is Move for Fun, which will be held at Ekerum on Friday.
- Move for fun gives children and young people the opportunity to try a variety of activities and hopefully find something they want to continue after the summer, says Gerda Nilsson Tjernström, managing director of Generation Pep.
During the day, children and young people are given the opportunity to try out various sports such as dance, golf, paddle, horse riding, martial arts, cycling / mountain biking, boules, football, obstacle course and running.
- For us in the Smålandsidrotten, it is a great opportunity to be a part of this collaboration and focus more on the concept of moving pleasure that permeates throughout the day. All children and young people are welcome, says Therese Möllevi, project manager from Smålandsidrotten.
The Sports day at Ekerum is being conducted together with the Crown Princess couple's initiative Generation Pep.
- The key word for Move for fun is the joy of movement and it is important to show that physical activity does not need to be any training or competition - all forms of play and movement are good, says Gerda Nilsson Tjernström.
The Swedish Sports Confederation's Chairman Björn Eriksson and Secretary General Stefan Bergh come to Ekerum. Victoriadagen's organizer Kay Wiestål is one of the initiators. He thinks that it can be a repetitive event.
- It feels so. It is the first year and we will make an evaluation of the day afterwards. But that's a big thing.
Kronprinsessparets idrottsinitiativ till Ekerum - Nyheter i Öland - 24 timmar om dygnet

Move for Fun, the sports event at Ekerum today, organized by Generation Pep, Victoriadagen, The Swedish Sports Confederation, Smålandsidrotten and Ekerum Resort Öland was a big success.

3 500 visitors. Taste that number. The hopes tripled for Ekerum's first multisport day Move for fun.
- I'm totally surprised, it's been amazing. So many people and you see from the eyes of the children that they are happy, says Therese Möllevi at Smålandsidrotten.
Ekerum Resort turned into a childish fun sports party on Friday.
- This is super important for us. Perhaps more important than for soccer and floorball. We belong to the sports that not all children know and here we have the chance to show us and they can try a little. We have a cellar otherwise, it's not easy to find us, says Johan Petersson from Borgholm Budoklubb.
Martial arts was combined with dance, obstacle course, running, cycling / mountain biking, golf, paddle / tennis, boules, horse riding, football and floorball. Someone around 300 children tried floorball with Kim Nilsson during the day.
- Clearly, more than expected, lot of people. It is very mixed with tourists and Öland inhabitants, some are interested in Kalmarsund. Many of the younger have never tested and from some you notice that they are playing in a club, says Daniel Redenheim and Kim Nilsson.
- It has become a lot of autographs. It was a queue at the beginning, some know who I am and some want to have an autographs because everyone else wants. (Kim Nilsson is a member of the swedish national floorball team and was chosen as Öland Inhabitant of the Year in 2015).
Braksuccé för sportdagen på Ekerum - Ölandsbladet
Great photos from today
Bildspel – Move for fun på Ekerum - Ölandsbladet
BILDEXTRA_ Ung aktivitetsdag gjorde debut_ _Fantastiskt att så många kommit hit_ - Nyheter i Öland - 24 timmar om dygnet

LadyFinn · Aug 2, 2018

The Crown Princess Couple's Foundation reminds at its website, that the applications to the Foundation for grants from organizations engaged in efforts to combat exclusion and promote the health of children and young people in Sweden should be done during August.
Ansök om bidrag - Kronprinsessparets stiftelse

Generation Pep collaborates with Kalle Anka (Donald Duck) -magazine. Kalle Anka has created a figure of Generation Pep's project manager Carolina Klüft. With the story there is also information about Generation Pep.
"Need tips on summer reading? With pleasure, we can tell you that in the week's edition of Kalle Anka's magazine you will find a familiar figure called Knüffelina Kraft who both psychs up Kalle Anka and gives tips to the whole family about the joy of movement and healthy eating habits!"
https://www.instagram.com/p/Bl-Z3malO7X/?hl=fi&taken-by=gen.pep

The Joy of Movement - move and feel good!
In this week's issue you meet Knüffelina Kraft who peps Kalle Anka in his efforts in athletics. The real Knüffelina is also a real pep person, Carolina Klüft and works for an organization that works for that all children and adolescents in Sweden should have the opportunity and the desire to an active, healthy life. The organization is Generation Pep and we asked them to answer to some questions about the joy of movement.
Rörelseglädje - rör på dig och må bra! - Kalle Anka
Translation

LadyFinn · Sep 1, 2018

Press release from Generation Pep

Welcome to Pep Dag (Pep Day) and Prince Daniel's Race in Haga Park
Sunday, September 16th, Pep Day and Prince Daniel's Race takes place in Haga Park. HRH Prince Daniel participates during the day, sharing medals to those who run Prince Daniel's Race.
During the Pep Day there is also the opportunity to meet Carolina Klüft, Bolibompadraken, Mini-Röris / Friskis & Svettis and many more who are in place to create fun for all children and young people.
Visitors are welcomed to the Pep Day by Prince Daniel and the City of Solna. Carolina Klüft is the moderator and leads the stage program that will contain lots of inspiration and movement joy. During the day, it is possible to get information about Generation Pep's new school initiative Pep School and meet pilot schools that worked on creating healthier school days during the year. All children will have the opportunity to experience the joy of movement with Bolibompraraken and Friskis & Svettis are on site and will offer warm-ups for Prince Daniel's Race, Mini-Röris and a free family pass for all visitors in the park.
September 16th at From 11:00 to 15:00, families are welcome to Haga Park. Children born 2006-2012 can run Prince Daniel's Race where all participants are winners and get medals.
Organizations and companies showcase the work they do for children and young people's health and visitors are given the opportunity to try their various activities.
The Pep Day at Haga Park is organized by AIK Friidrott, The Royal Djurgården Administration-The Royal Court, The Crown Princess Couple's Foundation-Generation Pep and The City of Solna.
More Pep days will be arranged at other places around the country.
Välkomna till Pep-dag och Prins Daniels lopp i Hagaparken - Generation Pep

Iza & Elle perform on the Pep Day (They have 468 000 subscribers in Youtube)
https://www.instagram.com/p/BnJHQW8FaM6/?hl=fi&taken-by=gen.pep

SVT's Bolibompadraken will entertain the children on the Pep Day
https://www.instagram.com/p/BnBISK0lQ3Y/?hl=fi&taken-by=gen.pep

Stiga Sports, an initiative partner of Generation Pep, launched a Pep Ball.
https://www.instagram.com/p/BnGdk_aFyBJ/?tagged=generationpep

The Crown Princess Couple's Foundation sponsored a day at Gröna Lund to the families involved in En Frisk Generation's (A Healthy Generation Foundation) Haninge and Upplands Väsby's activities.

LadyFinn · Sep 5, 2018

Generation Pep published an hour ago a short video at their social media.
Daniel tells about the Pep-Dagen (Pep Day) and Prince Daniel's Race at Haga Park.

Daniel says "Hello! On Sunday 16th September is Pep-dagen and Prince Daniel's Race at Haga Park. I hope you are as charged as I am and we will meet there. Take care! Hi!"
https://www.instagram.com/p/BnWGoL0lsIQ/?tagged=prinsdaniel

https://www.facebook.com/video.php?v=1693742167419504

LadyFinn · Sep 8, 2018

Generation Pep and H & M's new sports collection for children and young people now in the shops
Generation Pep and H & M continue to develop their cooperation with the purpose of developing functional and durable sportswear for children and young people. In addition to a new, specially designed autumn collection to promote children's and young's physical activity, focusing on the joy of movement and active leisure, now there is also exclusively launched table tennis racket and balls are being launched through a new collaboration with STIGA Sports.
In order to have positive effects on health, children and young people should touch at least 60 minutes a day. But a survey shows that only three out of ten children reach these numbers. The same report also shows that children are significantly less active in their free time than at school.
- We at STIGA Sports are extremely pleased with this collaboration between Generation Pep and H & M. We hope for many fun filled moments with this collection. Making sports and active leisure promoting the wellbeing of the body and soul has always been our most important foundation in STIGA Sports, said Andreas Zandrén, CEO of STIGA Sports.
- Generation Pep wants to create a popular movement for children and young people's health and be a platform where different actors who want to participate and make a difference can meet to get even more effect from their commitment together. The cooperation between H & M and STIGA Sports is a fantastic example of this and I hope that, in addition to contributing to more physical activity among children and young people, it can inspire others for similar collaborations, says Gerda Nilsson Tjernström, Managing Director at Generation Pep.
The collection is available in stores and online as of September 6th and costs between SEK 49.90-199.
H&M's ny sportkollektion för barn och unga - Generation Pep
Translation

From the collection
http://resources.mynewsdesk.com/ima...o,h_700,q_auto,w_690/gft9uy8knjtmuveia5lo.jpg
http://resources.mynewsdesk.com/ima...o,h_700,q_auto,w_690/rkctvozm1rxbjo1uuahz.jpg
http://resources.mynewsdesk.com/ima...o,h_700,q_auto,w_690/zcx6jaxm2dlmtydw21qm.jpg
http://resources.mynewsdesk.com/ima...o,h_700,q_auto,w_690/wglnowdtxpd9mlmz5xh9.jpg

The Crown Princess Couple's Foundation has hired a project manager, Nahal Illerstig has worked for the Foundation since August. Maybe we will soon hear about a new project.
https://se.linkedin.com/in/nahalillerstig

LadyFinn · Sep 13, 2018

Daniel attended today at Generation Pep's Partner breakfast, a meeting they have with their partners. There is a photo after this video:
https://www.instagram.com/p/BnqZ73LlhTl/?hl=fi&taken-by=gen.pep

The City of Solna promotes Sunday's Prince Daniel's Race
https://www.instagram.com/p/BnnpsQQFvj3/?hl=fi&tagged=generationpep

Generation Pep's project manager and Sunday's Pep Day's moderator Carolina Klüft tells at Generation Pep's video
"On 16th September we have Pep-dagen at Haga Park. Then we can test a lot of various activities where you can find your joy of movement! Take your whole family with you, come to Haga Park and hang with us! Beautiful clothes, we will have super fun together!"
https://www.instagram.com/p/BnoPzteFpNO/?hl=fi&tagged=generationpep

LadyFinn · Sep 16, 2018

Today is Pep-dagen (Pep Day) at Haga Park.
The day is organized by AIK Friidrott, The Royal Djurgården Administration-The Royal Court, The Crown Princess Couple's Foundation-Generation Pep and The City of Solna.

The Instagram of the Royal Palaces tells about Haga Park and reminds, that today is Pep-dagen.
Haga park is a popular tourist destination and recreation area. The open grass areas are often used for various events. On Sunday it's time for the annual recurring Prince Daniel's Race and Pep-dagen, a family day that through a series of activities wants to encourage movement joy.
https://www.instagram.com/p/Bnvks1DFOe8/?tagged=generationpep

Generation Pep tells about Pep-dagen. The day starts at 11.00 and ends at 15.00. Many of Generation Pep's partners are there and organize activities.
Pep-dag - Generation Pep
Map of the area
https://generationpep.se/media/1559/pepdagen-i-hagaparken-sitplan-2018-09-06.pdf

Daniel will welcome people to Pep-dagen and deliver medals to children who run Prince Daniel's Race. These are the medals.
https://www.instagram.com/p/BnvTvj7FEGm/?tagged=generationpep

Maybe we will see Victoria and the children there too today?

LadyFinn · Sep 16, 2018

Pep-dagen has started.
Daniel was interviewed at TV4 Nyhetsmorgon (News morning) today at Haga Park. There was already a lot of people at Haga Park. We will get the video of the interview soon.

From Twitter of Anders Hansen, physician, psychiatrist and author. A photo of him with Daniel and Carolina Klüft.
"Just held a mini-lecture for Prince Daniel's Race in Hagaparken. Glad to support the non-profit organization GEN-PEP which works to make children move more!"

https://twitter.com/x/status/1041251672834678784

LadyFinn · Sep 16, 2018

From Generation Pep's Facebook, Victoria and Oscar
https://scontent-arn2-1.xx.fbcdn.ne...=5e053f90cc472ac8b31ed182db03497e&oe=5C369457
Daniel, Iza & Elle, Bolibompadraken and Carolina Klüft
https://scontent-arn2-1.xx.fbcdn.ne...=5a6db435599fb9965a584538fb032e4c&oe=5C633E3A

Daniel, Anders Hansen, Carolina Klüft and Terese Alven.
https://www.instagram.com/p/BnyL0SDlDpx/?taken-at=16604

Daniel with children who ran Prince Daniel's Race
https://www.instagram.com/p/BnyGbIjBrEi/?taken-at=16604
https://www.instagram.com/p/BnyL5jYlhjT/?taken-at=16604
https://www.instagram.com/p/BnyPiHdHWIF/?taken-at=16604

Victoria with a girl, who seemed to be very happy after her run, and getting a medal and an apple.
https://scontent-dfw5-2.cdninstagra...691_324414511469213_7213047192654211607_n.jpg
https://scontent-dfw5-2.cdninstagra...38_2173717999562981_5262910608332791317_n.jpg

By photographer Pelle T Nilsson.
Daniel and photos from the race.
https://www.instagram.com/p/BnyYox8Fhzk/?taken-by=pelletnilsson
Victoria, Estelle and Oscar
https://www.instagram.com/p/BnyYw5xF7fe/?taken-by=pelletnilsson

Obviously all children who had registered to run the Prince Daniel's Race, got Generation Pep's top.

Victoria and Daniel's friend Cristina Stenbeck at her Instagram, Cristina is also a member of the Steering Group of Generation Pep
"Nothing more wonderful than the look of anticipation on kids’ faces at the starting gate! Thank you @gen.pep for the sun, the music & the energy"
https://www.instagram.com/p/BnyNJhuHVqa/?taken-by=cristinastenbeck

Galleries
Belga Image
Belga Image

Daniel's interview in TV4 News morning
Daniel tells that they have Prince Daniel's Race, where 1500 children will run, and they have a lot of activities the children can try. And a super weather! Daniel hinted about Estelle running the Race, when the reporter asked if the prince's own children would run and Daniel said "we will see, Oscar it would not be". Daniel says that they have organized this event in Haga Park some times in a little different concept and he has been told that many children have found some sport or activity they think was fun. Daniel says that this day highlights one problem in Sweden, we sit too much and move too little. And those who have it economically tough, are affected by serious illnesses. It's about unequal health, and that is one of the most important reasons why we have founded Generation Pep. We want to create conditions so that children could find the joy of movement and be healthier and feel better. Daniel says that today the children are weaker, they have worse physique than before and there the school and of course parents have a very important responsibility. School is a place where everyone has to go, then there is of course great conditions and possibilities to support a child to find the joy of movement. I'm very glad of all initiatives that have been taken during the last years. And we have this year launched a digital method support "Pep School", in which four hundred schools have come with, to inspire and help the school to implement good habits. So I'm positive, things are happening, but at the same time we know, that it is very difficult. The reporter asks if Daniel has some advice. Daniel says that he is super privileged, but if we think about a single parent with three children, who has to take care that the children to their homework, make dinner, clean up, do laundry, and also to support children in physical activities, it is not so easy. Every child should move at least 60 minutes in a day. But if you move only 20 minutes, it is better than not to move at all. All physical activity is counted.

LadyFinn · Sep 16, 2018

Daniel being interviewed by TV4 News morning
https://api.profimedia.com/data/large-preview/4/0/0386956531/profimedia-0386956531.jpg

Estelle running
https://api.profimedia.com/data/large-preview/4/0/0386956664/profimedia-0386956664.jpg
https://api.profimedia.com/data/large-preview/4/0/0386958128/profimedia-0386958128.jpg
https://api.profimedia.com/data/large-preview/4/0/0386956727/profimedia-0386956727.jpg
https://api.profimedia.com/data/large-preview/4/0/0386958210/profimedia-0386958210.jpg

Victoria and Oscar watching
https://api.profimedia.com/data/large-preview/4/0/0386956525/profimedia-0386956525.jpg
https://api.profimedia.com/data/large-preview/4/0/0386958086/profimedia-0386958086.jpg

Daniel giving the medal to Estelle
https://api.profimedia.com/data/large-preview/4/0/0386957995/profimedia-0386957995.jpg
https://api.profimedia.com/data/large-preview/4/0/0386958125/profimedia-0386958125.jpg

Oscar
https://api.profimedia.com/data/large-preview/4/0/0386959244/profimedia-0386959244.jpg
https://api.profimedia.com/data/large-preview/4/0/0386958029/profimedia-0386958029.jpg

Daniel comforting a child
https://api.profimedia.com/data/large-preview/4/0/0386958001/profimedia-0386958001.jpg

Estelle
https://api.profimedia.com/data/large-preview/4/0/0386954539/profimedia-0386954539.jpg
https://api.profimedia.com/data/large-preview/4/0/0386954532/profimedia-0386954532.jpg
https://api.profimedia.com/data/large-preview/4/0/0386954556/profimedia-0386954556.jpg
https://api.profimedia.com/data/large-preview/4/0/0386956680/profimedia-0386956680.jpg

Of Victoria and Daniel's friends, besides the Dinkelspiels and Cristina Stenbeck, there was also former NHL-star Mats Sundin with his family.
https://api.profimedia.com/data/large-preview/4/0/0386956674/profimedia-0386956674.jpg

Gallery
Profimedia

Daniel was interviewed by Expressen and said a lot of same things than at TV4's interview
Princess Estelle runs race - gets a medal from dad
Prince Daniel has a great deal of commitment to children's right to movement and good health.
Prince Daniel shot himself the run-up to his race, which has been organized for several consecutive years.
The race is part of the Generation Pep Day at Haga Park in Stockholm, right next to where the Crown Princess family lives.
Generation Pep is an initiative of the Crown Princess couple, aimed at bringing more children and young people into motion.
In addition to running the race, the children get the opportunity to try out different activities and sports - as well as dancing with the Bolibompradraken who hosted the stage together with former former athletic star Carolina Klüft, she also engaged in Generation Pep.
- It's great fun, we have driven this Prince Daniel the race for a number of years. We do not take time, everyone gets a medal, everyone who sets up is a winner - maybe it sounds a bit cliché, but it's very nic. It is a matter of fighting around this little course, and there is a lot of pride in the children who come to the goal when they get a medal and some encouraging words.
One of those who got a medal was the Prince's daughter, Princess Estelle. Prince Daniel says he has had his hands full to talk to the princess after the race, but in pictures he shows how he gives her a hug after she has finished.
- I was delighted to hand out a medal for her, that was very nice.
The race is the day after another big day - yesterday Prince Daniel turned 45 years. Aging seems to bring him peace of mind.
- It was a restful celebration with the family. 45 is no age, right? Absolute youth, he says, laughing.
Prinsessan Estelle springer lopp – får medalj av prins Daniel

The Swedish Crown Princess Couple's Foundation

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