Perhaps it's time with some facts again:
Queen dowager:
* Widow of a King.
* A Queen dowager continues to enjoy the title, style, and precedence of a Queen. However, many former Queens consort (including Mary, Alexandra and Elizabeth) didn't formally use the word "dowager" as part of their titles.
Queen Mother:
* Mother of a reigning monarch and a Queen dowager.
* If you're not widow of a king (Queen dowager), then you're not a Queen Mother).
* Queen mother doesn't mean that you're the mother of the Queen - it applies whether the current monarch is Queen or King.
* Why didn't Alexandra and Mary use the title of Queen Mother? Well, they had no reason to use it.
Queen Elizabeth The Queen mother:
Why was she not just called Queen Elizabeth (as her two predecessors had been called Queen Mary and Queen Alexandra)? Because she had to distinguish herself from her daughter, Queen Elizabeth II.
Why was she not just called the Queen dowager? Because she (according to several authors and historians) loathed being referred to as a ''dowager''.
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I've always thought that it was endearing that she was called "the Queen Mum" informally. To me, it signified the deep respect and love that the people had for this wonderful lady.
I can't imagine anyone else now or in the future attaining such an endearment that Queen Elizabeth, the Queen Mother had.
Yes, she had her fans, Osipi (and there were quite a few of them).
The British media: Most of them (after what I have seen in newspaper-clips and video-recordings from my British grandparents) referred to her as ''the Queen Mother'' or QEQM.
Ordinary Brits: Most of them referred to her as ''the Queen Mother'' (the ''Queen Mum'' stuff was more an American thing, I think).
I doubt if she liked it, its said that she didn't like Queen Mother either, and possibly she objected to it because it was made into this awful Queen Mum nickname,.
and while she was quite popular, again as with most royals, she wasn't loved by everyone and probably a lot of people, particularly younger people didn't think of her at all.
1. Why can't you just accept that public figures like the Queen Mother (very popular), the Queen (beloved), William (very popular) and Harry (very popular) are almost universally popular/liked with approval/favourability/positive ratings at 80 to 90%?
2. You describe Diana (in other threads) - as popular and beloved.
She OTOH had pretty low ratings (at times) and was newer (with exception of two times in 1994) the most popular member of the family.
3. And to your last point: The Queen Mother was (according to the media and Ipsos Mori polls) actually quite popular with all generations during the 1990s and early 2000s. - Why? IMO, it was due to her efforts during the war and her high age. Many young people both reads and knows their stuff - and they like public figures who still works at the age of 90 to 101.
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The popularity of QEQM:
1. She was very popular - but not on the scale as the Queen (who is also much more iconic because of her role as monarch).
2. And her ratings was not as high as those of the Queen, William and Harry.
Her good sides (ATMO):
1. She raised her eldest daughter to become an committed and amazing monarch.
2. She supported the King during World War II.
3. She supported her daughter.
Her not so good sides (ATMO):
1. She could be very manipulative and difficult (even serious commentators such as Robert Hardman have said that).
2. She liked to be the center of attention (as Diana also did).
3. And you couldn't go to her with problems (mentioned on the BBC during her 90th and 100th birthday - it was her grandchildren who said it).