Anyway, Lene Balleby the PR chief speaks out: Kongehusets pressechef: Brysthistorie er pure opspind - Jubii
She says: "It no news that we make contact ti media and editors-in-chief when the media breach the penal codes rules about privacy or when the media breach the rules about good press ethics.
We consider each case individually and in by far the most cases any misunderstandings are resolved by a chat
But in this case Her & Nu has gone way too far. The store is pure fabrication and all limits have been overstepped. If that story is allowed to stand an untrue story can very easily become a truth and this be repeated again and again".
But how has the story come by then?
Lene Balleby: "That's a good question. But I have an idea. But when you live a life in the public eye, sometimes untrue stories arise. It's the plight of the DRF to live with rumors, but in severe cases then it's our duty to step in".
Q: Are more such corrections to be expected from the DRF in the future?
Lene Balleby: "We will continue to react againt the media, who bring untrue (stories) or violate the privacy. The royal family live the public spotlight, that's part of their function, but they should also be allowed to have a private life.
To guard that is what I see as one of my tasks".
Follow up: Kongehuset truede Her og Nu med retssag over Maries bryster â€“ Ekstra Bladet
Ekstra Bladet has asked the editor-in-chief at Her & Nu a couple of questions.
The editor Erling Tind Larsen (ETL) admits: "It was under the threat of a law-suit/trial that the mess started".
He continues: "We are now in a mysterious situation because someone is lying. Could one imagine that Princess Marie is lying? That's difficult for us to imagine. Why should she?
Can one imagine our sources are lying. We find it hard to imagine that as well".
According to the editor, Her & Nu verified the authenticity of the sources and the magazine has not paid for the information.
Q: If you trust your sources in the first place why don't you stick to the story and take it to the courts?
ETL: "Because we would lose that case. We would only be able to stand up in court and say we wouldn't reveal our sources and then we lose the case. With that in mind we retracted the story".
Q: You say you have verified your sources, but what have you done to present the information to Princess Marie, before you went public with the story?
ETL: "It isn't so much about her breasts as to where they are made. It's evident that she has had her breasts done...".
Q: In what way?
ETL: "Firstly you can tell by seeing it and secondly it has been written about in Se & Hør, who as far as I recall had pictures of her from the clinic down in France, where she had them made".
Q: But that's not the same as her having had a breast enlargement in Lithuania?
ETL: "No, no, but what we are talking about is whether she has had her breasts done or not. And then you can say, that we know she has. Has she then had them remade in Lithuania? That's the detail we are talking about here".
Q: That's the detail that is the core in your front-page story?
ETL: "That's right and that's why we are in this situation that some sources say she has, and she herself says she hasn't. And then of course we have to retract the story".
Q: You never quite answered what you did to present these information for Princess Marie, before going public with the story?
ETL: "Unfortunately there isn't much to do, because unfortunately you can't call the Princess and speak with her. And we have chosen not to go through the DRF PR-office, because we didn't think there was anything to present. It wasn't an accusation she had to defend or explian. It was just an ordinary factual information".
Q: But it turns out it wasn't just a factual information, since you opt to retract the story?
ETL: "At the time it was a factual information".
Q: But despite this being a pretty private information about the Princess' body which ends up on the front page without her being given the opportunity to comment on the story?
ETL: "We would very much have liked to pick up the phone and call Princess Marue, but it is fact that you can't just do that".
Q: Could you have gone through the head of the DRF's PR-office, Lene Balleby?
ETL: "Yes, that's true. But at the time it wasn't something we believed needed to be verified. We didn't consider this as a big deal".
The DRF has not yet confirmed whether they did threaten with a lawsuit.